{"id":27829,"date":"2025-07-31T19:40:05","date_gmt":"2025-07-31T23:40:05","guid":{"rendered":"https:\/\/www.americanonewspaper.com\/es\/?p=27829"},"modified":"2025-07-31T19:40:08","modified_gmt":"2025-07-31T23:40:08","slug":"sydney-sweeney-la-perfeccion-genetica","status":"publish","type":"post","link":"https:\/\/www.americanonewspaper.com\/es\/farandula\/sydney-sweeney-la-perfeccion-genetica\/","title":{"rendered":"Sydney Sweeney & la perfecci\u00f3n gen\u00e9tica."},"content":{"rendered":"\n

Los \u00c1ngeles (EE.UU.), 31 jul (EFE).- <\/p>\n\n\n\n

Un comercial de la actriz estadounidense Sydney Sweeney para American Eagle, junto con otro protagonizado por Gavin Casalegno para Dunkin’ ha desatado un intenso debate sobre raza, belleza e ideales de perfecci\u00f3n gen\u00e9tica.<\/p>\n\n\n\n

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El anuncio de American Eagle titulado ‘Sydney Sweeney tiene buenos jeans… y los obtuvo de AE’, hace un juego de palabras con el t\u00e9rmino ‘jeans’ y ‘genes’, por su pronunciaci\u00f3n en ingl\u00e9s, y fue interpretado por muchos usuarios como un concepto que refuerza la idea de que ciertos rasgos gen\u00e9ticos, especialmente los asociados a la blancura, son deseables o superiores.<\/p>\n\n\n\n

“N A Z I”, escribi\u00f3 una usuaria en una de las publicaciones de la marca en Instagram, mientras que otros celebraron que la campa\u00f1a devolviera la “belleza” a la publicidad y lanzaron versiones ir\u00f3nicas del eslogan de Donald Trump ‘Make America Great Again’ (‘Devolver a Am\u00e9rica su grandeza’), como ‘Make Jeans Great Again (MJGA)’.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Las reacciones no tardaron en alcanzar la Casa Blanca, donde el director de comunicaciones, Steven Cheung, arremeti\u00f3 contra las cr\u00edticas tachando de “imb\u00e9cil” el pensamiento liberal.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

“La cultura de la cancelaci\u00f3n se ha descontrolado. Este pensamiento liberal retorcido, imb\u00e9cil y est\u00fapido es una de las principales razones por las que los estadounidenses votaron como lo hicieron en 2024. Est\u00e1n hartos de estas tonter\u00edas”, escribi\u00f3 en su cuenta de X.<\/p>\n\n\n\n

Poco despu\u00e9s, la marca de donas y caf\u00e9 Dunkin’ lanz\u00f3 un anuncio protagonizado por el actor Gavin Casalegno en el que se hace referencia directa a la “gen\u00e9tica”, lo que intensific\u00f3 el debate y llev\u00f3 a algunos a se\u00f1alar una narrativa subyacente de exclusi\u00f3n o idealizaci\u00f3n de ciertos cuerpos y etnias.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Casalengo aparece en un video de TikTok diciendo: “Mira, no ped\u00ed ser el rey del verano, simplemente sucedi\u00f3… \u00bfEste bronceado? Gen\u00e9tica”.<\/p>\n\n\n\n

El actor contin\u00faa diciendo que acaba de recibir sus “resultados de an\u00e1lisis de color”, una t\u00e9cnica que determina qu\u00e9 gamas crom\u00e1ticas armonizan mejor con los rasgos f\u00edsicos de una persona, para decir: Golden Summer.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

El anuncio no fue bien recibido por el p\u00fablico, que lo compar\u00f3 con la campa\u00f1a de American Eagle y sugiri\u00f3 que ambas alud\u00edan a un regreso de ideas vinculadas al determinismo biol\u00f3gico y la eugenesia, una teor\u00eda y pr\u00e1ctica pseudocient\u00edfica que propone “mejorar” la especie humana mediante el control de la reproducci\u00f3n y la promoci\u00f3n de ciertos rasgos gen\u00e9ticos, y que fue promovida por reg\u00edmenes como el de la Alemania nazi.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

“\u00bfQu\u00e9 pasa con todas estas marcas que hablan de genes y gen\u00e9tica?”, reaccion\u00f3 un usuario en TikTok, “\u00bfPor qu\u00e9 estamos normalizando los anuncios sobre eugenesia?”, escribi\u00f3 otro.<\/p>\n\n\n\n

Estas campa\u00f1as publicitarias coinciden con un clima pol\u00edtico marcado por las pol\u00edticas de exclusi\u00f3n impulsadas por Donald Trump, especialmente hacia migrantes y comunidades racializadas, que han sido objeto de redadas y acciones represivas, en ocasiones motivadas \u00fanicamente por su perfil racial.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Los \u00c1ngeles (EE.UU.), 31 jul (EFE).- Un comercial de la actriz estadounidense Sydney Sweeney para American Eagle, junto con otro protagonizado por Gavin Casalegno para Dunkin’ ha desatado un intenso debate sobre raza, belleza e ideales de perfecci\u00f3n gen\u00e9tica. El anuncio de American Eagle titulado ‘Sydney Sweeney tiene buenos jeans… y los obtuvo de AE’, […]<\/p>\n","protected":false},"author":7,"featured_media":27830,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[527,315],"tags":[],"class_list":{"0":"post-27829","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-farandula","8":"category-usa"},"acf":[],"yoast_head":"\nSydney Sweeney & la perfecci\u00f3n gen\u00e9tica. - Americano Newspaper<\/title>\n<meta name=\"description\" content=\"Un comercial de la actriz estadounidense Sydney Sweeney para American Eagle, junto con otro protagonizado por Gavin Casalegno para Dunkin' ha desatado un intenso debate sobre raza, belleza e ideales de perfecci\u00f3n gen\u00e9tica.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.americanonewspaper.com\/es\/farandula\/sydney-sweeney-la-perfeccion-genetica\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sydney Sweeney & la perfecci\u00f3n gen\u00e9tica.\" \/>\n<meta property=\"og:description\" content=\"Un comercial de la actriz estadounidense Sydney Sweeney para American Eagle, junto con otro protagonizado por Gavin Casalegno para Dunkin' ha desatado un intenso debate sobre raza, belleza e ideales de perfecci\u00f3n gen\u00e9tica.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.americanonewspaper.com\/es\/farandula\/sydney-sweeney-la-perfeccion-genetica\/\" \/>\n<meta property=\"og:site_name\" content=\"Americano Newspaper\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AmericanoNewspaper\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-31T23:40:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-31T23:40:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.americanonewspaper.com\/es\/wp-content\/uploads\/2025\/07\/Sydney-Sweeny.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"608\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Author\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Author\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/\"},\"author\":{\"name\":\"Author\",\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/#\\\/schema\\\/person\\\/8967f6b8af7e37bcbbe61f68580ff088\"},\"headline\":\"Sydney Sweeney & la perfecci\u00f3n gen\u00e9tica.\",\"datePublished\":\"2025-07-31T23:40:05+00:00\",\"dateModified\":\"2025-07-31T23:40:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/\"},\"wordCount\":518,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Sydney-Sweeny.jpeg\",\"articleSection\":[\"Far\u00e1ndula\",\"USA\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/\",\"url\":\"https:\\\/\\\/www.americanonewspaper.com\\\/es\\\/farandula\\\/sydney-sweeney-la-perfeccion-genetica\\\/\",\"name\":\"Sydney Sweeney & la perfecci\u00f3n gen\u00e9tica. - 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